Podcast ads are a common way to promote courses, programs, coaching services, products, and other offerings. However, the placement of these ads is crucial, as putting them at the beginning of the episode can result in listeners scrolling through or getting turned off, while placing them at the end hardly ever results in people listening to them. The best approach is to insert the ad somewhere in the middle of the episode, somewhere between the 6-20 minute mark depending on the length of the episode, where it makes sense in the context of the conversation and offers a bit of a conversation break.
When crafting an ad, it is important to provide a brief introduction to who you are and what you are offering, making sure to generate SEO-rich content. You can hire a professional voice artist or do it yourself, but the main objective is to make sure the ad is effective and not intrusive in the listening experience. By placing the ad in the right location and making it relevant to the episode's content, listeners are more likely to engage with it and take action, whether by purchasing a product or signing up for a service. All in all, podcast ads can be a valuable tool in reaching and engaging with a target audience.
Resources Mentioned-
Need a Voice-over for your Ad? https://kpcreativemedia.com/voiceover-chat
Connect with Kim -
● Facebook-https://www.facebook.com/groups/creativepodcasting
● Instagram- https://www.instagram.com/KPCreativeMedia
● Website – https://kpcreativemedia.com
Take a minute to leave me a review on Apple Podcast if you like the episode. It can help me
reach a larger audience.
This podcast is Produced by KP Creative Media.
This week's topic is all about creating a trailer for your podcast. A trailer is generally created before recording the first episode and is used to introduce the show to various platforms such as Apple, Spotify, and Google podcasts. The trailer is also a good opportunity to familiarize yourself with the hosting process and build confidence before uploading an entire episode. The trailer should give a brief introduction about yourself, what listeners can expect, and a teaser about what type of episodes will be featured. It's also recommended to share the mission and purpose of the show as well as the frequency of episodes. Deleting a trailer is possible but Apple likes you to have them. Trailers aren't necessary for every season unless the focus of the show changes.
Overall, creating a trailer is a crucial step for introducing your podcast, and provides a great opportunity to set the tone of the show and share important information with listeners. The trailer should be about five minutes maximum, though longer is acceptable and can include any kind of content. While deleting a trailer is possible, it is recommended to keep it as it helps to make the RSS feed connection and it serves as a quantifier of having a podcast. Lastly, the trailer should mention the frequency of episodes, and is vital if the focus of the show changes.
Resources Mentioned-
Podcast Season Blueprint - https://kpcreativemedia.com/podcast-season-blueprint/
Connect with Kim -
● Facebook-https://www.facebook.com/groups/creativepodcasting
● Instagram- https://www.instagram.com/KPCreativeMedia
● Website – https://kpcreativemedia.com
Take a minute to leave me a review on Apple Podcast if you like the episode. It can help me reach a larger audience.
This podcast is Produced by KP Creative Media.
We are back with another basics episode to chat about your podcast outro. It's important to keep your outro brief and to the point. Most listeners will only stick around for the first few seconds of your outro, so make sure to include any important information or CTAs right at the beginning. While there are several ways you can create a podcast outro, there is no right or wrong way. It’s your way!
Don’t forget to direct them to your socials, website, or any other bits of information you may want them to review. Ask for that review, rating, share AND ask them to subscribe. Often people forget and just verbally giving the ask is enough to have people remember to do it.
Connect with Kim -
● Facebook-https://www.facebook.com/groups/creativepodcasting
● Instagram- https://www.instagram.com/KPCreativeMedia
● Website – https://kpcreativemedia.com
Take a minute to leave me a review on Apple Podcast if you like the episode. It can help me
reach a larger audience.
This podcast is Produced by KP Creative Media.
This episode of Creative Podcasting focuses on the importance of having an introduction to your podcast.
There are two types of introductions that can be used: the podcast introduction and the episode introduction. The podcast introduction is a brief overview of what the overall podcast is about, who the host is, and how often it will be released, while the episode introduction is a short clip from the episode itself that provides a little teaser of what the episode will be about.
Having both an introduction and music can help draw audiences in and get them excited to listen. It is also recommended to have an SOP when it comes to making sure that all of the intros and music match up correctly.
Check out our sample SOP images here: https://kpcreativemedia.com/podcast-sample-sop
Podcasting doesn’t have to be hard and all you need is an idea, hardware, and passion for storytelling. In this episode of Creative Podcasting, we discuss the software and hardware needed to start podcasting. We go over the different types of software, such as Audacity, GarageBand, Zencaster, and Riverside, as well as the hardware, including a dynamic microphone, acoustic panels, and a headset. We also explain that recording on your phone in a car or closet can be a great option. Get all the tips and tricks you need to start podcasting today!
Audacity https://www.audacityteam.org/download/
GarageBand https://www.apple.com/mac/garageband/
Descript https://www.descript.com/?lmref=MxdjIA
Are you wondering if podcasting is hard? Look no further! Creative Podcasting has the answers. Kim, an experienced podcast enthusiast, has been listening to audiobooks for over a decade and has created hundreds of episodes. She will explain the basics of creating a podcast, from the technical side, such as equipment and software, to the mindset behind creating captivating content. Plus, Kim shares valuable tips on how to brainstorm topics and break them down into bite-size chunks. Tune in to Creative Podcasting to discover how you can create an impactful and SEO-enhanced podcast episode.
Each week, I will be discussing actionable steps to help you grow, create and make your podcast better than ever.
We'll discuss topics like where to find listeners, how to set up your mic, zoom settings, echo reduction, intros and outros, and more. I will share my insights and expertise to help you create the perfect podcast.
In addition, I'll talk about my own experiences in crafting and owning my own brick-and-mortar craft studio and being an executive producer on a television show.
If you're looking to monetize your podcast, join me to learn how to create an effective CTA aligned with your business and message.
Tune in for tips and advice to make your podcast the best it can be and start building an engaged audience.
"Creative Women Entrepreneurs" is a podcast for women who are looking to start, grow, and continue their own podcast. This show is perfect for anyone who is passionate about entrepreneurship and wants to hear from successful women who have gone through the same struggles and triumphs. Each episode features interviews with successful women entrepreneurs who share their tips, tricks, and inspiration for starting, growing, and continuing a podcast. From finding your niche to growing your audience, this podcast will provide you with the tools and inspiration you need to take your podcast to the next level. Tune in every week to hear from inspiring women who will help you turn your podcasting dreams into reality.
"Creative Podcasting" is a show for womxn who are looking to start, grow, and continue their podcast as a creative womxn entrepreneur. Each episode features tips, tricks, and inspiration to help you make the most from your podcasting journey. It’s important for you to create a growing and successful podcast and we want to help you get there.
From brainstorming show ideas, finding the right equipment, and growing your audience we’ll talk all about how you can take your podcast to the next level. Whether you're just getting started or are a seasoned pro, this show is the perfect resource for anyone looking to make a name for themselves in the world of podcasting as a creative entrepreneur. Tune in and Creative!
Connect with Kim -
Website: https://kpcreativemedia.com
Facebook Group: https://www.facebook.com/groups/creativepodcasting
Instagram: https://www.instagram.com/kpcreativemedia/
